Peace, Love, and Sustainability

Ashley Thorne

Sustainatopians already have an international symbol of allegiance. The three-finger salute is "peace plus one," and represents the three pillars of sustainability (take your pick):

  • Society, Economy, Environment
  • People, Planet, Profit
  • Wealth, Wisdom, Wellness

A Canadian professor teaching in China came up with the symbol and has propagated it in a Flickr campaign. Take a look here for more on what the professor calls the "secret sustainability symbol." Just more evidence that sustainability is not just about practicing good stewardship of the environment. It sells eco-responsibility but delivers major political plans for big government, economic redistribution, and loss of individual freedoms. "Sustainability, dude" just doesn't have the catchiness of the 60s "Peace" mantra. Maybe it doesn't have to.

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